# Closed-lost win-back

Finds deals you lost where something has changed since, like a new leader, a new role or fresh news that answers why you lost, checks the right person's work email and drafts a short win-back email for each. Reads HubSpot, or a file of your deals when HubSpot is not connected. The November 5, 2026 test run was partial: it used a file of deals, and reading HubSpot and the Instantly draft steps have not been fully run again since.

## Steps

1. If HubSpot is connected, finds the stages that mean a deal was lost
2. Reads the lost deals in your window with their company and contact, and changes nothing
3. If Gong is connected, lists calls by date and matches them to each company. If Gong refuses, it is skipped
4. Reads the last call before each loss for the buyer's own words
5. Checks each company is the one in the deal
6. Finds dated news about each company since the loss, with a web search only when that fails
7. Finds buyers in your titles who started after the loss
8. Checks for new roles tied to the reason you lost
9. Scores how likely each change answers the reason you lost, and keeps 0.7 or more
10. Checks the work email Apollo found: valid, risky or dropped
11. After the table and your yes, leaves out anyone already in one of your campaigns
12. After a preview and your yes, creates a draft campaign and loads the emails, which sends nothing until your team activates it

## Sample outcome

> Example: 42 lost deals read, 18 in the window, a dated change at 3 made-up companies: Northwind Freight, Larkspur Dental and Cobalt Ridge
> Example: Northwind Freight hired a new VP Sales after the loss, which answers "nobody owns pipeline here", score 0.82
> Example: the Larkspur Dental email is valid, and Cobalt Ridge is risky because its domain accepts every address, you decide

Page: https://gateway.singlebrain.com/workflows/closed-lost-win-back
Setup instructions for agents: https://gateway.singlebrain.com/llms.txt?workflow=closed-lost-win-back